By client
Portfolio
Find out more about our previous projects either by service or by client. Below are details of some of our most recent projects.
If you'd like to find our more or dicuss how Think-Lab can help your organisation, please contact Melanie Smallman on 0208 563 7558.
What's News: can you make good news out of Defra Science? An internal campaign for Defra (March 2006)
While Defra has a wealth of great science stories, the communications team was finding it very difficult to persuade colleagues to promote them.
Think-Lab developed the 'What's News?' campaign that challenged Defra scientists to make positive headlines out of Defra Science. The campaign aimed to raise the profile of science communication amongst scientists in Defra, demonstrating the benefits to be gained from communication activities and supporting staff to develop key transferable skills.
The campaign culminated in 'The Science' - a one off science magazine, aiming to show off what can be done with Defra science.
Results:
Twice as many science news stories than had been found in the previous 12 months were identified in the first week alone.
More than 20 members of staff volunteered to join a 'Science Stringers' network to provide regular information to the communication team about potential science stories.
Small Talk
Since 2004, Think-Lab has managed Small Talk, a collaboration between the BA, the Royal Institution, Cheltenham Science Festival and Ecsite-uk, exploring the aspirations and concerns of scientists and the public about nanotechnologies and Sharing these views with policymakers.
The project aims to provide coherence to a range of activities around the UK focused on discussing nanotechnologies with the public and scientists, helping the science community, science communicators and policymakers to learn more about these views and about the process of working together to gather these views.
Scientist on Ice
Defra was keen to raise the profile of climate change research. When we found out that their Chief Scientific Adviser was going to the Antarctic, we seized the opportunity to develop a campaign around the trip.
As well as helping produce a blog of the trip, we sent him off with a video camera and a list of shots that we wanted. We didn't know what we'd get, but the footage he brought back was phenomenal and made prime time TV, which has lead to countless speaking invitations and considerable print media coverage.
